Privacy Policy
Avenue Living Communities Ltd. and its subsidiaries, affiliates, partners, licensees, and related companies (the “Company”, “we”, “us”, “our”) respects your privacy. We have attempted to make this policy clear and concise. Terms not defined herein have the definitions attributed to them in the Terms and Conditions.
This document sets out our Privacy Policy which outlines how we collect, retain, use, and disclose personally identifiable data, such as your name, mailing address, email address, and telephone number (“Personal Data”) and other information that is collected from visitors and users of our services (collectively, “Users”). This policy applies to information we collect, use, or disclose about you:
- in email, text, and other electronic messages;
- through mobile and desktop applications you download from our websites, and our non-browser-based interaction between you and our Websites (as defined below);
- when you interact with our advertising and applications on third-party websites and services if those applications or advertising include links to this policy;
- you provide or consent to the collection of for the purposes of administering your business relationship with us, regardless of how it is collected.
By using our website or utilizing our services, including any mobile or desktop applications, the prospective resident and resident portals (each, collectively the “Websites”), you are accepting the practices described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use our Websites or utilize our services. This Privacy Policy does not apply to any applications or websites developed by third parties that we do not own or control, including links to other websites, including those contained on the Websites. We are not responsible for their privacy practices or any of their content. Any privacy policies that apply to those other websites or services may differ substantially from our Privacy Policy, so we encourage you to read them before using those websites.
Information Collection and Use
We collect Personal Data when you voluntarily provide such information to use, such as when you opt in for electronic newsletters or communications, register for access to the Websites, or any and all content, material, and information a User submits, posts, publishes, displays, or transmits to our Websites, to other Users, or other persons. Personal Data can also be provided when you contact us with inquiries, post commentary or other information to our Websites, or respond to questions from our staff or service providers or otherwise correspond with us or our service providers. You may choose not to provide us Personal Data; however, that will limit your ability to use our Websites or our services.
Your Personal Data is used only to service your account and/or provide you with information on our products and services. We will not sell, share, or rent your Personal Data. Keep in mind, when accessing the Websites, which may be password protected, (a) once your submit your password and enter, our Websites will recognize who you are and collect all information that you submit, including all electronic information (including all website interactions), and (b) any information collected about you from our Websites may be associated with other information that we have about you.
When you interact with the Websites, we may also collect and store certain information regarding your use of the Websites. This information is used to help us provide better service to our Users and inform us of how the Websites are being used. We use non-personal/technical data gathered from visitors to our Websites in an aggregate form to get a better understanding of where our visitors come from and to help us better design and organize our Websites.
We may use internal or external service providers to operate the Websites and employ other persons to perform work on our behalf. These persons may have access to your Personal Data, but only for the purpose of performing their duties. These personnel are not permitted to use your information for any other purpose.
When you visit the Websites, we may send one or more “cookies” – small data files – to your computer to uniquely identify your browser and let us help you log in faster and enhance your navigation through the site. A cookie may convey information about how you browse the Websites but does not collect personal information about you. A persistent cookie remains on your computer after you close your browser so that it can be used by your browser on subsequent visits to the Websites. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the Websites may not function properly if the ability to accept cookies is disabled. For more information on this automated information gathering practices, see our Cookies Policy.
Log file information is automatically reported by your browser each time you access a web page. When you use the Websites, our servers may record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your web request, Internet Protocol (“IP”) address, browser type, referring / exit pages and URLs, number of clicks, domain names, landing pages, pages viewed, and other such information.
When you use the Websites, we (or our service providers) may employ “web beacons” which track who opened the emails and who clicked the links. We do that to measure the effectiveness of our email and to improve Users experience. Web beacons allow us to collect information about when you open the email, your IP address, your browser or email client type, and other similar details and to create reports of such information.
By voluntarily providing us with Personal Data and by using the Websites, you are consenting to our collection and use of information in accordance with this Privacy Policy. If you provide Personal Data, you acknowledge and agree that such Personal Data may be transferred from your current location to our offices and servers and third parties with whom we do business. We may use your Personal Data to send you emails related to our services and other marketing messages and to provide any notices we send you (including legally required notices).
The Websites are not intended to be used by minors under the age of 18 and we do not knowingly collect personal information from such individuals. If you believe we might have any information from or about a minor, please contact us at privacy@avenueliving.ca
Storage and Security
We protect your Personal Data by using commercially reasonable, industry standard practices. Since no protection method of electronic storage or transmission of data is completely secure, we make no guarantees about the protection of Personal Data against unauthorized access or theft. In the event that Personal Data is compromised as a result of a breach of our security measures we will notify the people whose Personal Data was compromised in accordance with this policy and applicable law. We have no liability to you for any losses, costs, or damages you suffer as a result of the disclosure of any Personal Data.
You may link to other websites through the Websites, and we are not responsible for any actions taken by such websites. Once you leave the Websites, this Privacy Policy is no longer in effect, and you will be subject to that website’s policies and practices.
Certain Personal Data may need to be retained by the Company for a period of time following cancellation of your account where necessary for our legitimate business purposes or required by applicable law.
In order to facilitate the provision of the Websites, we may store Personal Data in locations outside our direct control (for instance, on servers or databases co-located with hosting providers). We have taken steps to ensure that our data servers or databases do not have access to, and use the necessary level of protection for, such data.
The Company may disclose Personal Data to other third-party service providers for the purposes of providing services or functions on behalf of the Company. Personal Data will not be disclosed to such third-party service providers except as described in this Privacy Policy, with consent of the individual or as required or permitted by law. The Company will endeavour to ensure that its contracts with third party service providers limit the retention, use and disclosure of Personal Data by the third party service provider solely for the purpose of carrying out the contracted services and provide a level of protection for Personal Data that is comparable to that provided by the Company While the Company will endeavour to take all appropriate measures to prevent the use or disclosure of Personal Data, other than as required, Personal Data processed and stored in a foreign jurisdiction may be accessible to foreign government agencies, including law enforcement and national security authorities.
Disclosure of Personal Data
We may share your Personal Data with third parties in ways that are described below for the purpose of operating the Websites or to administer our services to you:
- In the event of a sale, merger, reorganization, dissolution, or similar event, Personal Data may be part of the transferred assets, and you will be notified via email or a prominent notice on the Websites of any change in control of ownership or uses of your information, as well as any choices you may have regarding it. We may provide access to Personal Data on a confidential basis to parties with whom we are considering a transaction.
- By providing us with Personal Data, you give us permission to share such Personal Data with other companies who present an investment opportunity, or who offer products and services that we believe may be of interest to you, and to send you communication about such companies, investment opportunities, products and services, whether they be investment opportunities or other types of products and services. However, to the extent required by law, you will be given the opportunity to opt-out of such sharing and such communications.
- We may disclose your Personal Data if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend our rights or property, (iii) act in urgent circumstances to protect the personal safety of Users or the public against fraud or other harm, or (iv) protect against legal liability.
- We may share non-personally identifiable information (such as anonymous usage data, referring/exit pages and URLs, platform types, number of clicks, etc.) with interested third parties to help them understand the usage patterns for the Websites.
- We may allow third-party ad servers or ad networks to serve advertisements on the Websites and may, in certain appropriate circumstances, provide User content to such ad servers or ad networks to serve advertisements on third-party sites. These third-party ad servers or ad networks use technology to send, directly to your browser, the advertisements and links that appear on the Websites. They automatically receive your IP address when this happens. They may also use other technologies (such as cookies, JavaScript, or web beacons) to measure the effectiveness of their advertisements and to personalize the advertising content. We do not provide any personally identifiable information to these third-party ad servers or ad networks without your consent. However, please note that if an advertiser asks us to show an advertisement to a certain audience and you respond to that advertisement, the advertiser or ad server may conclude that you fit the description of the audience they are trying to reach. This Privacy Policy does not apply to, and we cannot control the activities of, third-party advertisers. Please consult the respective privacy policies of such advertisers for more information.
Accessing or Correcting Personal Data
If you would like to make a request:
- For a copy of any personal information that we hold about you, or,
- To correct, or, where relevant, erase the personal information we hold about you;
Please contact us using the details provided below. In most circumstances, we will comply with your request. If we deny your request (or part of your request), we will tell you why. We may also need to verify your identity when you make any such request in relation to your personal information. Obtaining a copy of your personal information may require payment of a fee not exceeding what is permitted by applicable law.
Opting Out; Changes to the Privacy Policy; Inquiries
By using the Websites, or otherwise interacting with us for the purposes of utilizing our services, you consent to our collection, use, and disclosure of your personal information in accordance with this Privacy Policy and any other agreements between us. You may withdraw your consent at any time, subject to legal and contractual restrictions, and reasonable notice. Without such consent, the Company may limit the services it is able to provide to you, including restricting your access to a portion or all of the Websites.
At any time you can “opt out” of the Websites and Company communications by emailing us at privacy@avenueliving.ca. We will strive to comply with your request within 30 days. If you choose to opt out, the terms of this Privacy Policy (as updated from time to time) will still apply, and we will retain and use your information as necessary to comply with our legal obligations.
The Company reserves the right to change, modify, add, or remove portions of this Privacy Policy at any time for any reason. If it does, we will post the new policy on the Websites and the new policy will be immediately effective upon posting. We urge you to visit this page frequently to keep you informed about what information we collect and store, how we use such information, and under what circumstances we may disclose it.
Making a Complaint
If you think we have violated an applicable privacy law, or you wish to make a complaint about the way we have handled your personal information, please contact us by using the details provided below.
Please include your name, email address and/or telephone number and clearly describe your complaint. We will acknowledge your complaint and respond to you regarding your complaint within a reasonable period of time.
If you have questions about this Privacy Policy, to make a request in relation to your personal information, or to make a complaint, please contact us at privacy@avenueliving.ca.